Privacy Notice

This Policy is provided to you by Direct Home Rentals

The Direct Home Rentals Privacy Promise

Direct Home Rentals respects the privacy of our customers, and for many years, we have garnered your trust and confidence by managing our business with integrity and honesty. We keep our customers' best interests at heart and place a high priority on protecting the Personal Information you provide.

Direct Home Rentals believes in communicating clearly with our customers.

This Privacy Promise is provided to assure you that all Personal Information provided to Direct Home Rentals in the course of business transactions is disclosed only within Direct Home Rentals and to our Affiliates, Service Providers, and third parties as allowed or required by law. "Personal Information" is data and information which identifies you or relates to you or your family members and which is not publicly available.

The policies and disclosures contained in this Privacy Promise may change over time, but we will communicate with you, as required by law, when any changes are made. This Privacy Promise replaces all previous notices or statements with respect to this subject, and cannot be modified orally by any of our representatives, employees or officers.

Sharing of Personal Information with Affiliates.

Direct Home Rentals and its Affiliates may share Personal Information you provide to Direct Home Rentals or any of its Affiliates.

We collect Personal Information about you for many reasons and at a variety of different times. We collect this Personal Information so we can provide you with the services you want, make it possible for you to build, buy and insure your dream home, help you become a member of golf clubs and country clubs, and help you settle into and enjoy your new residence and your community. Direct Home Rentals also collects Personal Information for market research and product development so we can understand your needs as a home buyer.

Personal Information we collect comes to us in the following different ways:

Personal Information you provide to us on registration cards and in your inquiries when you visit our sales center;

Personal Information you provide to us on applications and in your correspondence with us; Personal Information you provide manually and that our computer servers collect, when you visit our websites. Personal Information we collect during our relationship with you, as you purchase and finance your home, including Personal Information from your attorney; Personal Information from a report prepared by one of our Service Providers, as defined below, such as your credit history, which we need to provide you with the excellent service you are entitled to; Personal Information that is publicly available, such as deeds or mortgages; We may confirm Personal Information you provide us on applications and forms, or as a resident of one of our communities, with third parties, such as your bank, employer, present mortgage company or landlord, utility providers, government entities, credit agencies, and other businesses where you have an account or a credit card.

The type of Personal Information we collect depends on the community you're looking at or live in, or the services you've requested. For example, when you visit one of our communities or clubs, we collect your name (and spouse's name, if applicable), your address and contact numbers, the price range of the home you are looking for, and some data about how you heard of us and what you're looking for in a home and community. When you apply to one of our clubs, we collect Personal Information, for example your name, spouse's name and children's names (if applicable) birth dates, addresses, current telephone number, social security number, your current and previous club affiliation information and educational background.

If you visit our web site, our computer servers automatically log your IP address, the pages you click on and how long you spend there, and the web page you came from and go to next; we also save the data you type in if you want us to send you brochures or applications. When you apply for a mortgage from Financial Resources Group, we collect a wide range of Personal Information, which we need to process your loan. If we act as your real estate broker, we will gather Personal Information about you, your house, or the type of residence you're looking for. If you need title insurance, we collect Personal Information relating to insuring title. If you send a letter, email or fax to us, we save that Personal Information in our files, so we can respond to your question or comment.

We keep your Personal Information confidential.

We only disclose your Information within Direct Home Rentals and to our Affiliates, Service Providers, and third parties as allowed or required by law. If we think it is in your best interest for us to provide your Information to any other third party, we will inform you beforehand, and give you a chance to tell us not to make the disclosure.

Non-Affiliates/Service Providers/Joint Marketing.

Our Service Providers are third parties that are not affiliated with us and who perform services for or functions on behalf of Direct Home Rentals. They assist us in servicing accounts, collecting fees and Personal Information from our customers, processing transactions, mailing documents to you, and managing records and our high rises, clubs, associations and residential communities. They are asked to hold the Personal Information we provide to them in confidence, and use the Personal Information only to provide the services we've hired them to perform for you, and for us.

We may provide Personal Information about you to trusted companies when both of us want to jointly market our services to you. An example of this would be if a company wanted to provide high speed internet access in your high-rise or community. If we do engage in joint marketing in the future, the other company would be prohibited from using your Information for any purpose other the ones we have agreed to. We may disclose all of the Personal Information we collects, as described herein, to companies that perform marketing services on our behalf or to third parties with whom we have joint marketing agreements, so we can let you know about new products and services at our communities and clubs.

Other circumstances.

We may disclose your Personal Information to credit bureaus and similar organizations, and to other third parties as permitted by law. For example, we may disclose your Personal Information in connection with a subpoena or other legal process, or in an audit.

Direct Home Rentals has confidentiality and security measures in place.

The security and confidentiality of your Personal Information is very important to us. We have physical and electronic safeguards, and company-wide policies and procedures, designed specifically to guard your Personal Information against accidental disclosure. Our employees and agents cannot use your Personal Information for purposes other than those which we at Direct Home Rentals authorize. Access to your Personal Information is restricted, and employees who fail to follow our policies and procedures are subject to disciplinary action.

Direct Home Rentals gives customers control over their Personal Information.

We provide you with access to your Information in various ways, including statements and community mailings and want you to make sure that the Personal Information we have about you is accurate and current. If you note that the Personal Information we have is incomplete, incorrect or not current, please call either your community manager(s) or the telephone number given on documentation that you have received from us. We will update or correct the error promptly.

If you terminate your residence in our communities or otherwise end your customer relationship with us, this Policy will apply to Personal Information we collected while this Policy was in effect, unless we sent you a revised Policy during your time as our customer.

The examples listed in this Policy are illustrations, and are not all-inclusive. This Policy does not apply to Personal Information relating to partnerships, trusts or corporations.

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